Twitter Bots Drive Uber’s NJ Outreach
A digital campaign to fight a bill that would require driver background checks has some nonhuman support.
Ambush Marketing Is Unstoppable In Rio
Olympics sponsorships have never been more expensive. So why is the IOC relaxing the rules governing what athletes can promote?
New Ad-Blocking Report Paints Cloudy Picture
By next year, nearly a third of all U.S. internet users will be blocking ads. Or maybe it's a quarter. It depends on which report you believe.
The Dirty Business Of Assault Weapons Advertising
As politicians demand action on gun control, less attention is focused on how advertising agencies market popular assault rifles.
Apple Vows To Fix Apple Music
Apple was once synonymous with digital music consumption and its future. Today, it's scrambling to keep up with the times.
GOP’s Meg Whitman May Back Clinton
At a private event in Utah this week, the Hewlett Packard Enterprise executive also reportedly likened Trump to Hitler and Mussolini.
Euro 2016 Violence Stretches Into 2nd Day In Marseille
Clashes between Russian and British fans at a soccer tournament in France have left one British man fighting for his life.
President Obama Addresses Puerto Rico Debt Crisis
In his weekly address, President Barack Obama called on the Senate to approve a measure that would restructure the territory's debt.
Digital Media vs. ‘Clickpocalypse’
Internet sites that have been chasing brand advertising dollars for decades are now trying a new plan.
Spotify May Be Changing Its Tune On Exclusives
The company’s hiring of artist manager and tech investor Troy Carter indicates a shift in its user acquisition and artist relations strategies.
Pandora Is One Step Closer To Competing With Spotify
The company announced a deal with Music Reports, a royalty administrator that will help Pandora pay royalties.
Drake’s Redefining Popularity On Streaming
In less than a month, the songs on “Views” have been streamed more than 1 billion times.
Amazon Offering A Summer Soundtrack
“Songs of the Summer,” released Friday, provides exclusive covers and original songs that Prime members can purchase or stream.
Why The Future Is Hands-Free
The latest edition of the influential “Internet Trends” report released Wednesday found that consumers are embracing voice commands.
Alibaba Fuels Massive Rise In Mobile Ad Blocking
More than 419 million people have installed mobile ad-blocking software — the majority live in China, India, Indonesia or Pakistan. Could the U.S. be next?
This Spotify Playlist Brought To You By ...
The streaming music service announced Thursday that its many playlists can now be sponsored by advertisers.
Teen Drama, Told In Pixels
Companies like AwesomenessTV are snapping up the rights to popular teen books to expand their scripted slates.
Spotify 2015 Revenue Soars, But Posts Loss
Strong gains in both ad and subscription revenue led to Spotify booking more than $2 billion in revenue last year.
ESPN Ads Know If Your Team Won Or Lost
Using technology called LiveConnect, the sports network will send different online ads to fans of different teams — or to different categories of viewers.
Streaming Music Has Its First VR App
Rhapsody, which counts more than 3 million subscribers around the world, now offers a VR app.